Today I’m talking to Jasmine Jonte from https://www.cre8tion.co.
Jasmine Jonte is the founder of CRE8TION: The Done-for-You Course Creation Agency! They’re on a mission to create world-class programs that inspire, educate and convert.
Through partnering with both new creators seeking to productize their expertise and experienced creators looking to revamp their programs, CRE8TION does all the heavy lifting to turn brain dumps and interview time into programs with wow factor.
She consults with course creators to help them make their courses better, and even offers totally done-for-you packages to save her clients hundreds of hours vs. if they’d created the course themselves. And also lends a strategic eye to help them make a course that’s actually good.
Worked on nearly a hundred courses for clients that have generated over $50m in revenue for their clients, many of whom are WSJ best-sellers and amazon best-sellers I was excited to get her take on how to make course students most successful, and how to make courses more profitable for the creators.
Get Jasmine’s video // workbook combo – https://www.jasminejonte.com/#two-step
- 0:00 – 2:00 — Zach introduces the Full Time Creator podcast and welcomes Jasmine Jonte from cre8tion.co, discussing the mission and work of her course creation agency.
- 2:00 – 4:00 — Zach expresses excitement to learn from Jasmine about making courses successful for both students and creators. They briefly discuss podcast introductions and Jasmine’s preference to dive straight into content.
- 4:00 – 6:00 — Zach and Jasmine discuss the challenge of finding the right amount of course content, ensuring it’s neither too much nor too little. Jasmine emphasizes the need for content to resonate with at least 80% of the students.
- 6:00 – 8:00 — They talk about the importance of offering support outside of the main course content, like group coaching or Facebook groups, to address unique student challenges. Jasmine also suggests using bonus content to tackle niche problems.
- 8:00 – 10:00 — Zach asks Jasmine about the viability of long courses without community support. Jasmine believes such courses should always offer some level of support. They also discuss the possibility of hiring experts to provide this support.
- 10:00 – 12:00 — Jasmine highlights the importance of students having a benchmark activity before taking significant actions and discusses different support formats, such as Loom reviews and video interactions.
- 12:00 – 14:00 — Zach inquires about course structure, the inclusion of ‘quick wins’ early in a course, and restricting student flow until certain challenges are met. Jasmine emphasizes the importance of timing and how sensitive the transformation may be for the students.
- 14:00 – 16:00 — Jasmine illustrates how to introduce challenges and assure students about upcoming solutions using a dating course example. They discuss the advantages of setting expectations and closing open loops.
- 16:00 – 18:00 — The conversation continues about determining what potential objections or concerns students might have during the course and how course creators can anticipate and address them.
- 18:00 – 20:00 — They discuss the multifamily real estate course example, focusing on how to decide what early milestones or quick wins should be introduced to the students to ensure engagement and confidence.
- 20:00 – 22:00 — Zach asks Jasmine about her beliefs in structuring content around achieving student transformation. Jasmine explains her process, focusing on the architectural approach, breaking big ideas into smaller, actionable tasks.
- 22:00 – 24:00 — Zach and Jasmine discuss the importance of teaching mindset within lessons without explicitly labeling it as “mindset” and compare it to sneaking healthy ingredients into popular foods.
- 24:00 – 26:00 — Zach expresses concerns about not covering foundational topics early in a course, fearing it may result in flawed results for students. Jasmine emphasizes the importance of momentum and integrating foundational topics within the context of actionable tasks.
- 26:00 – 28:00 — The conversation shifts to business fundamentals in courses. Jasmine suggests a lesson titled “How to Get the Most out of this Program,” which integrates core concepts.
- 28:00 – 30:00 — Jasmine elaborates on how to incorporate key business concepts into a course seamlessly. Zach inquires about common issues Jasmine finds when auditing courses for clients, and she highlights the significance of enhancing user experience within the course portal.
- 30:00 – 32:00 — Jasmine emphasizes the importance of improving program experiences by offering diverse formats, like audio, and reflects on her auditing approach to help improve courses.
- 32:00 – 34:00 — Zach and Jasmine discuss the value of having a strategic partner for course creation, and Jasmine’s focus on ensuring student results and business outcomes.
- 34:00 – 36:00 — The two highlight Jasmine’s guide on making programs as binge-worthy as Netflix and touch on the importance of enjoyable student experiences.
- 36:00 – 37:31 — Zach lists his top takeaways from the episode, emphasizing the importance of momentum, early wins, and providing structured support to students for course success.